This week's talking point · for agents + loan officers
The one thing worth saying to your clients this week, in plain words, with the numbers to back it up. Use it in a text, a post, or your next call.
One headline says down, the next says up. Here's how to tell who's right.
From this week's Real Talk, the newsletter Apex writes and sends for Olson Home Group:
Are home prices falling, or not? One headline says prices are dropping.
The next one says they're still going up.
And the word "crash" keeps coming up this week.
Here's the thing: they can both be true. Let me show you how.
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There are 1,161,615 homes for sale across the US, up 5.4% from a year ago.
The median asking price is $419,250, down 1.4% year over year. That's an asking price, not what homes sold for.
The typical home takes 61 days to go under contract, one day faster than last September.
About one in five listings has taken a price cut.
Pending sales are down 4.1% from last September.
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United States, September 2026 · Realtor.com® Economic Research · asking prices, not sale prices
